Satisfyly was inspired by a number of writers and digital influencers. Here are the people who influenced me the most. 

• Sarah Winters wrote the book on content design. If you are serious about content design or just creating better content, you should read her book. *I will receive a commission if you purchase her book through this link. 
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• Kevin Indig talks relentlessly about content optimization. This article on content tuning especially resonated with me. 
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• ‍Are Gjertin Urkegjerde Halland  who is the originator of the Core Model.  When I first read about the Core Model, I knew it was going to change the way I worked. 
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• Gerry McGovern is the father of top tasks. His method of collecting and organizing top tasks is essential for any organization that has multiple goals.
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• The team at Conversion Rate Experts. Read their blog or Making Websites Win and you'll quickly understand why your website might not be working.
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• There are of course many more people who have shaped my thinking throughout the years. I also owe a debt of gratitude to my former employers at Beaconfire Red.